Aviv Reif

Aviv Reif joined Meridian in 2025 and currently serves as Vice President and special assistant to the Senior Chairman in the company’s Battery Park office. In his current role, he assists with managing high-priority initiatives, broker team optimization, and client engagement strategies aligned with executive leadership goals.

Prior to joining Meridian, Mr. Reif was a Management Consultant with PwC’s Banking Transformation practice, where he worked closely with senior executives to advise on strategic initiatives, optimize operational performance, and drive organization growth across a broad range of financial institutions. He holds a dual bachelor’s degree in finance and business administration from the Fox School of Business at Temple University.